Arizona Smart Minds
Year 1 Project – Refresh Existing Website
The Parvin’s were looking to update their site and use a platform that was easier to edit and maintain their site. I looked at Squarespace, Weebly and WordPress and proposed that Weebly be used to allow them the ability to easily maintain their site along with providing a shopping cart feature for online checkout. I met with the Parvin family on a Friday morning and their site was live 10 days later! Their desires were to simplify the site, provide an online payment solution and an online registration form. They provided the content and I built the site in Weebly for them. The solution included using Weebly’s shopping cart as well as the form tool in Weebly to build the registration form.
The Smart Mind’s previous website had built up very good page ranking in Google. One of the things that I was key to research and watch was that the page ranking for the new site also remained high in Google’s search. By leveraging the same page names where possible and keeping keywords consistent between the sites, the ranking remained similar.
Year 2 – Streamline the Registration and Checkout Process
Arizona Smart Minds is a summer camp for kids and the key process that the website needs to support is the parent completing a registration form for the enrolled student as well as provide payment. During the previous year, it was still time consuming to follow-up with parents to complete the registration form after they completed payment. In order to streamline that process, I leveraged a service outside of Weebly called PaperForm to build the registration form and payment process into a streamlined single process. Now, the parent fills out the enrollment form and pays at the end. This ensures that the registration form is completed at the time of payment.
In addition, I created integration with Zapier to add every student registered into a Google Sheet. This will allow the Smart Minds team to easily see a list of students and create a list appropriate for each teacher in each location.